Since we launched this new blog, I’ve been trying to avoid obsessing over the traffic stats. Other than occasionally checking the average daily visitor count — currently hovering around 50-60 — I have been steadfastly ignoring the reports. Today, however, I finally gave into temptation, and here are some of the results for the month of May:
Nobody’s Business had 1399 visits from 766 unique visitors, each of whom looked at 1.4 pages. 89% of these visits came from the United States, and about two thirds of the rest came from other English-speak countries, with Canada and the U.K. tied for top honors.
Almost half of our visitors were first-timers, which means that the other half were people who had seen us before and decided to come back. That’s pretty good. Advertising-driven sites are often obsessed with the raw number of visitors regardless of source, but for a blog, I pay more attention to the figures for returning visitors. That’s our readership. (Hi everyone!)
This is reflected in the fact that 41% of our visitors arrive directly, and 50% arrive from referring sites. The top referring site is Rogier’s original Nobody’s Business blog, which sent us 38% of our visitors, presumably from his last post, which tells his readers about us.
Randazza’s Legal Satyricon sent us about 9% of our traffic, presumably due to this mention of Rogier’s post about how much the war on terror sucks, which is also the single most visited post on Nobody’s Business.
My own pimping at Windypundit acounts for another 8% of our traffic. Popehat‘s main page accounts for 5%, as does Fred Humbolt’s shoutout. Our automated Facebook announcements account for another 5%. Only 122 visits come from search engine traffic, with no particular search terms standing out.
I’d love for us to have ten times this much traffic, but we’re actually doing pretty good for a blog that started without a big advertising splash. One thing that’s hurting us is Google’s unwillingness to trust our site with a PageRank. Too many people were trying to game Google by setting up fake sites full of links, so Google’s ranking algorithms are now officially suspicious of all new sites. Once we’ve been around a little longer, I hope to see that change.
Mark is a computer programmer, website builder, photographer, and sometimes journalist in Chicago, where he also writes the long-running Windypundit blog.